Work / Sheep and wool industry scholarship, NSW
Peter Westblade Scholarship
A branding update for a scholarship that backs the next generation in sheep and wool: new logo, pull-up banners and the annual ball.
Client
Peter Westblade Scholarship
Format
Brand update, banners, event
Delivered as
Print and digital





The brief
The Peter Westblade Scholarship gives young people a start in the Australian sheep and wool industry. The old identity had been stretched across a decade of events and sponsors. The update gave it one clean PWS mark, a navy and teal palette that works in a sale yard as well as a ballroom, and a set of pieces the committee can keep using: pull-up banners, event artwork and a brand guide.
What we made
- Logo redrawn as a simple PWS mark with the full name locked beside it
- Pull-up banners for field days and sales, built around the scholars' own photos
- Annual PWS Ball artwork in three versions for print, social and ticketing
- Colours, type and logo rules written down so they survive committee changes
Next project
Blue Door BooksBrand looking tired?
Bring what you've got. We'll work out what's worth keeping.
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